Digital Marketing Intern
As the Marketing and Communications Intern at Sanders Brothers Construction Company, I support the company’s digital marketing and communications efforts by creating content that highlights its people, projects, and community involvement. My responsibilities include developing social media campaigns, writing website and newsletter content, photographing and editing project imagery, and producing graphics and videos that strengthen the company’s brand.
This summer, I have also played a role in the company’s website rebranding and digital strategy initiatives. I have assisted in evaluating the existing website, improving content organization, developing new service pages, and refining the site’s messaging and user experience. As part of this effort, I have conducted research and developed recommendations focused on Search Engine Optimization (SEO), Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and Artificial Intelligence Optimization (AIO) to improve the company’s online visibility and strengthen its digital presence.
Marketing Strategy & Design Internship
During my internship at Kinetic Communications, I focused primarily on writing client reports and business proposals, helping communicate strategy, findings, and recommendations in a clear, professional way. I worked closely with team members to translate research and technical insights into organized, client-facing documents.
I also contributed to website redesign and refinement work for Historic Morris Avenue, assisting with visual tweaks, layout improvements, and content updates to enhance usability and overall presentation. This gave me hands-on experience applying web design principles in a real client environment.
In addition, I used Claude Code to help generate an automated form-filling workflow for Kinetic’s internal CRM system, streamlining how contact information is entered and reducing manual work. This project strengthened my understanding of how AI tools can be used practically within marketing operations to improve efficiency.
This internship reinforced my interest in the intersection of strategy, design, and emerging AI tools, while giving me valuable experience working on real agency projects.
While this overview highlights my role, continue here for a more detailed look at the projects, responsibilities, and creative work I completed during my internship at Kinetic Communications
Digital Marketing Intern
As a Digital Marketing Intern for Copper Penny, a boutique fashion retailer based in Charleston, I work closely with the marketing team to bring the brand’s style and personality to life online.
My role includes:
- Modeling in photo shoots to showcase new arrivals and styled looks for the website and social media
- Developing and pitching ideas for viral Instagram Reels and Story content that reflect current trends and drive engagement
- Supporting content creation that promotes in-store events, seasonal collections, and everyday styling inspiration
This internship has given me hands-on experience in visual storytelling, content strategy, and how a strong digital presence drives engagement and sales for a fashion brand.
