copper penny
As a Digital Marketing Intern for Copper Penny, a boutique fashion retailer based in Charleston, I work closely with the marketing team to bring the brand’s style and personality to life online.
​My role includes:
- Modeling in photo shoots to showcase new arrivals and styled looks for the website and social media
- Developing and pitching ideas for viral Instagram Reels and Story content that reflect current trends and drive engagement
- ​Supporting content creation that promotes in-store events, seasonal collections, and everyday styling inspiration
​​This internship has given me hands-on experience in visual storytelling, content strategy, and how a strong digital presence drives engagement and sales for a fashion brand.